CULTURAL EFFECTS AND MUSLIM IDENTITY: AN ANALYSIS OF BOLLYWOOD CINEMATIC REELS AND ITS IMPACTS ON PAKISTANI SOCIETY, CIVILIZATION AND ETHOS
DOI:
https://doi.org/10.5281/zenodo.13351557Keywords:
Bollywood Cinema – Pakistani Society – Negative Impacts – Critical AnalysisAbstract
Culture is a person's or a nation's identity. The foundation of our culture is Islam, and Pakistani culture is built on this faith. The current study examines how Indian films influence Pakistani youth culture and how Indian cinema presents Muslims. Indian films are well-liked in Pakistan, particularly among young people, and have a significant impact on Pakistani youth. This research examined the linguistic, musical, and fashion preferences, as well as the marital practices of Pakistani viewers of Bollywood films, as a result of their Bollywood film consumption. Muslims have been inaccurately represented in Hindi films as non-modern feudal characters, terrorists, anti-national, villains, or anti-social characters, among other stereotypes based on their own mythology. Furthermore, the issue of the disappearing Muslim is particularly problematic in this liberalizing and globalizing age since there aren't many movies featuring Muslims as the main characters, even if there are a lot of Muslims who act both on and off screen. These films have a history of severely and heavily misrepresenting Muslims, and this has happened over time. Following the 26/11 assaults in Mumbai, there has been a noticeable increase in the unfavorable representation of Muslims in these films. This paper investigates, Bollywood now often depicts non-Indian Muslims negatively, and occasionally even Indian Muslims negatively affect society. Muslims are frequently depicted as being untrustworthy, hostile, nasty, malevolent, terrorist, and anti-national in nature.
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